theurbanring.com – Matthew Inman, the creative force behind The Oatmeal webcomic, has become one of the most influential figures in the modern internet culture. Known for his witty, humorous, and often absurd comics, Inman has expanded his creative portfolio into multiple ventures, including the wildly popular card game, Exploding Kittens. This unique combination of webcomic artistry and innovative game design has brought a fresh, engaging form of entertainment to millions of fans worldwide.
The Oatmeal Webcomic: Humor Meets Creativity
Matthew Inman launched The Oatmeal in 2009, quickly capturing the attention of internet audiences with comics that blend satire, clever observations, and quirky humor. The webcomic covers topics ranging from technology and grammar to everyday life absurdities. His unique illustration style—often combining simple yet expressive drawings with layered humor—made his work instantly recognizable.
Over the years, Inman’s work has evolved beyond the webcomic format. He has published multiple books, launched charitable campaigns, and collaborated with other creators. His impact lies not only in entertainment but also in engaging audiences in meaningful and humorous ways, fostering an enthusiastic global fanbase.
From Webcomic to Game: Exploding Kittens
One of Matthew Inman’s most notable projects outside of comics is the creation of Exploding Kittens, a card game co-designed with Shane Small and Elan Lee. Funded through a record-breaking Kickstarter campaign in 2015, the game became a cultural phenomenon. With over 219,000 backers and $8.7 million raised, it set a precedent for webcomic creators crossing into game design.
Exploding Kittens retains Inman’s signature humor, featuring absurd illustrations, witty commentary, and playful mechanics. It blends strategy and luck, appealing to casual players and card game enthusiasts alike. The game’s success demonstrates how Inman’s creativity transcends mediums, successfully connecting his webcomic audience to a tangible, interactive product.
Exploding Kittens Game Mechanics
The gameplay is designed to be fast, engaging, and easy to learn, yet strategically deep. Players draw cards and try to avoid drawing an Exploding Kitten card, which would eliminate them from the round unless they hold a defuse card. Special action cards add tactical depth, allowing players to skip turns, attack opponents, or peek at the deck. Despite its simplicity, the game encourages social interaction, bluffing, and strategic decision-making, making it a favorite for families and party settings.

Why Exploding Kittens Reflects Inman’s Webcomic Style
Inman’s influence on the game is evident:
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Humor: The illustrations reflect the playful, absurd humor found in The Oatmeal.
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Accessibility: Simple rules make the game approachable for a wide audience, mirroring the accessibility of his comics.
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Creativity: Each card is designed with imaginative concepts and surprising twists.
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Engagement: The game’s social interaction mirrors the engagement found in webcomic communities, where fans participate in discussions and share content.
In essence, Exploding Kittens embodies Inman’s philosophy of combining entertainment, creativity, and engagement.
Matthew Inman’s Approach to Creativity
Inman’s creative methodology is characterized by:
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Observation and Humor: Finding humor in everyday life or peculiar scenarios.
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Engaging Visuals: Simple but expressive illustrations that communicate emotions and humor efficiently.
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Interactive Engagement: Involving fans through social media, Kickstarter campaigns, and interactive content.
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Cross-Media Innovation: Bridging webcomics with physical products, books, and games.
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Philanthropy and Ethics: Many projects also include charitable components, reflecting his social engagement.
This approach has allowed him to reach millions of fans while maintaining authenticity and originality.
Impact on Internet Culture
Matthew Inman has influenced how creators interact with audiences:
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Demonstrated that webcomic creators can successfully branch into product design.
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Popularized the blending of humor, illustration, and gameplay.
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Inspired other creators to use crowdfunding platforms to bring creative ideas to life.
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Strengthened community engagement by creating shared experiences through games and comics.
His work exemplifies the potential for creative crossovers in modern digital culture.
The Legacy of The Oatmeal and Exploding Kittens
The influence of Matthew Inman extends beyond simple entertainment. His webcomic has educated, amused, and inspired millions while fostering creativity and humor. Exploding Kittens further cements his impact by offering an interactive extension of his artistic style, bridging digital media with physical gameplay.
Inman has shown that a successful creator can transcend a single medium, connecting with fans in multiple ways and establishing a lasting cultural footprint. Both The Oatmeal and Exploding Kittens serve as prime examples of how humor, creativity, and innovative design can create enduring and impactful work.
Family-Friendly Appeal
Although Inman’s comics sometimes include mature humor, both The Oatmeal and Exploding Kittens are suitable for family card games with slight adaptations. The game encourages social interaction, playful competition, and strategic thinking, making it ideal for family gatherings, game nights, and casual parties. Its accessibility ensures that players of all ages can participate, fostering bonding and shared experiences.
Tips for Playing Exploding Kittens
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Strategize Wild Card Usage: Save defuse cards for critical moments.
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Observe Opponents: Anticipate potential moves to avoid explosions.
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Use Action Cards Wisely: Skip and attack cards can disrupt opponent plans.
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Keep the Game Lighthearted: Humor is part of the fun, reflecting the spirit of Inman’s work.
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Adapt for Families: Modify rules for younger players if necessary.
Matthew Inman of The Oatmeal webcomic has successfully bridged digital humor and tabletop gaming through Exploding Kittens. Understanding the game and its rules highlights how creativity, humor, and strategic design can combine to create a modern family card game that engages audiences of all ages. From webcomic panels to card decks, Inman’s work demonstrates the enduring power of imaginative storytelling and playful design in shaping modern entertainment.
Exploding Kittens remains a testament to Inman’s vision: a unique blend of humor, strategy, and interaction that continues to captivate players worldwide